JULIO is a philosophy

The man, the myth, the meme.

01

Manifesto

February 2025

01

Manifesto

February 2025

For generations, millions have been inspired by the songs, the wisdom, and the lifestyle of Julio Iglesias.

JULIO is more than just a name or a meme. It is a philosophy of living beautifully and a symbol of timeless ambition, charm, and wealth.

But today, the world is under siege. The Artificial Empire and its tyranny of efficiency, ruled by artificial intelligence, artificial relationships, and artificial pleasures, is destroying what makes us human.

Enough.

We refuse to be reduced to algorithms, to lifeless automation, to predictable mediocrity. JULIO is a rebellion of humanism, pleasure, and passion. A return to authenticity where ambition meets joy, where laughter is real, and where life is embraced in its fullest form.

We envision JULIO as a lifestyle brand that crafts content, original products, and premium experiences to celebrate the essence of being alive.

Be alive. Be like JULIO. Believe in JULIO.

02

Building in public

Community-first

02

Building in public

Community-first

Roadmap

Recruiting top artists and creators

Q1 - Q2 2025

Let's champion JULIO as a philosophy and a symbol of masculinity defined by ambition, sexiness, fun, and care (ASFC). Join the team and help shape the culture. Send us a DM on X.

Recruiting top artists and creators

Q1 - Q2 2025

Let's champion JULIO as a philosophy and a symbol of masculinity defined by ambition, sexiness, fun, and care (ASFC). Join the team and help shape the culture. Send us a DM on X.

Recruiting top artists and creators

Q1 - Q2 2025

Let's champion JULIO as a philosophy and a symbol of masculinity defined by ambition, sexiness, fun, and care (ASFC). Join the team and help shape the culture. Send us a DM on X.

First partnerships

Summer 2025

One of our goals this first year is to help you enjoy memorable experiences across the globe, starting in Spain and Miami.

First partnerships

Summer 2025

One of our goals this first year is to help you enjoy memorable experiences across the globe, starting in Spain and Miami.

First partnerships

Summer 2025

One of our goals this first year is to help you enjoy memorable experiences across the globe, starting in Spain and Miami.

The first JULIO brand product

Q4 2025

What’s dropping first for JULIO? A beverage, fresh apparel... or something unexpected? The next Chanel or Disney of the 21st century could emerge from a meme.

The first JULIO brand product

Q4 2025

What’s dropping first for JULIO? A beverage, fresh apparel... or something unexpected? The next Chanel or Disney of the 21st century could emerge from a meme.

The first JULIO brand product

Q4 2025

What’s dropping first for JULIO? A beverage, fresh apparel... or something unexpected? The next Chanel or Disney of the 21st century could emerge from a meme.

03

FAQ

Happy to help

Answered Questions

Strategy · Team · Collabs

01

What is JULIO's long-term strategy?

02

Who created JULIO?

03

Is JULIO affiliated with or supported by Julio Iglesias?

04

How can I contact you to collab on content or partnerships?

05

What products are you putting out there?

Answered Questions

Strategy · Team · Collabs

What is JULIO's long-term strategy?

Who created JULIO?

Is JULIO affiliated with or supported by Julio Iglesias?

How can I contact you to collab on content or partnerships?

What products are you putting out there?

03

FAQ

Happy to help

Answered Questions

Strategy · Team · Collabs

01

What is JULIO's long-term strategy?

02

Who created JULIO?

03

Is JULIO affiliated with or supported by Julio Iglesias?

04

How can I contact you to collab on content or partnerships?

05

What products are you putting out there?

04

Have fun

Brand assets

04

Have fun

Brand assets

Let’s create content together

Every photo, video, and artwork we share is made by humans, not prompts.